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Work

The Neighborhood Harvest

The  Neighborhood Harvest needed a fresh UI/UX-friendly website that attracts new and existing customers/"neighbors" to their local food delivery service.
 
Though I didn't play a big part in the design (and quirky font), this website has a special place in my heart because it speaks to a topic I'm most passionate about: sustainable farming. I delivered an optimized, punny, and interactive customer experience—upping engagements by 75.86% in a single year.

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What I wrote:

Why Us

How It Works

Work With Us

Non-Sales Positions

Student Opportunities

Our Farmers

Where We Deliver

FAQ

Designer: Jeetu Sharma                                   Project Manager: Jon Frye

Lotlinx

​Lotlinx came to us with website ambitions to improve the user experience and help dealerships find important information quickly and easily. They loved the work so much that I'm now their designated blog writer and web writer for ongoing marketing efforts.​ I even came up with the idea for the headline design on the revamped Careers page (see video) and increased traffic to the page by 158.3% at launch.

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What I wrote:

Careers

About Us

​The timeline on Our Story

Lotlinx Advantage

Case Studies subheading

Videos subheading

Press subheading

Newsletter subheading

Blog subheading + most of the blogs

Designer: Ravi Madadiya                       Project Manager: Erika Donohue

Hampton Roads Executive Roundtable

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Working with nothing but an invisible digital presence, the economic development merger needed a complete rebranding and website built from scratch that was a "powerhouse" in the regional business community.

 

I pulled information from press releases, symposiums, the DHCD, GO Virginia Region 5, and a 162-page annual report to write the baseline for them to tweak the nitty-gritty details. I also helped conceive the wheel design on the Industry Clusters page (see video).

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What I wrote:

Everything (except News updates)

Designer: Jayesh Borse                         Project Manager: Erika Donohue

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